When we migrated from our old website, some of the older articles didn’t make it! Here are some f the words!
Dún Laoghaire – Rathdown Chamber meets with Irish Water on water infrastructure development
15/11/2017
Press Release
Dún Laoghaire – Rathdown Chamber meets with Irish Water on water infrastructure development
Dún Laoghaire Rathdown Chamber recently met with Irish Water on a number of issues including water infrastructure development.
Irish Water representatives, both national and local, met with the Chamber to outline the work they have achieved in the area.
Following the briefing, Chamber President Pat Neill said, “the briefing enabled the Chamber to learn about the business opportunities that a robust water infrastructure will bring to the area.”
“The adequate provision of water has been a challenge facing the business community. Irish Water has made progress in addressing the infrastructure needs at a local and national level and has ensured that vital infrastructure projects have commenced. Continued improvement to our water infrastructure will be crucial in the coming years as the economy grows and businesses expand. The briefing offered us the opportunity to learn about the work currently being undertaken and about plans for the future.”
Echoing this sentiment Darragh Murphy Irish Water Business Communications manager said,
“This is a fantastic opportunity to update the Chamber on the investment in water services at a national and local level. It’s also an opportunity to connect with businesses to inform them of improvements to service and supply and the proposed regulatory changes in the sector.”
Chambers Ireland News 26th March 2018
26/3/2018
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1. FINAL REMINDER: Employer Disability Information – ‘WorkABLE Future 2018’ Event *Tomorrow*
Employer Disability Information, in partnership with Hays recruitment will hold the ‘WorkABLE Future 2018’ event in Croke Park, Dublin tomorrow on Tuesday 27th of March, 10am to 1pm.
The event will bring together Ireland’s leading Disability & Inclusion professionals and educate attendees on how diversity can benefit organisations and what supports are available to engage with the talent pool of individuals with disabilities.
Please find attached a promotional advert for the event – we would greatly appreciate it if you could circulate it amongst your networks and members.
If you are interested in attending the event or have any queries, please contact Seònaid Ó Murchadha, HR & Disability Project Manager at Employer Disability Information via her email seonaid@employerdisabilityinfo.ie.
1. Public Consultation by the Department of Business, Enterprise & Innovation on the European Commission’s proposed Goods Package
The Department of Business, Enterprise and Innovation (DBEI) is currently inviting submissions on a public consultation on the European Commission’s proposed ‘Goods Package’. The Goods Package features two legislative proposals to make it easier for companies, SMEs in particular, to sell their products across Europe and to strengthen controls to prevent unsafe products from being sold to consumers across Europe.
Further details on the consultation can be found here: https://dbei.gov.ie/en/Consultations/Invitation-for-submissions-Goods-Package.html.
The deadline for submissions to this consultation is Friday, 30th of March 2018.
1. InterTradeIreland Breakfast Briefings & Go2Tender
InterTradeIreland, in partnership with the Office of Government Procurement, Ibec, SFA, ISME, CIF and Chambers Ireland are delivering a series of breakfast workshops to educate and engage businesses on the island around public procurement, a market worth in the region of €12 billion per annum.
The next Breakfast Briefing is taking place on Wednesday, 11 April 2018 at Hodson Bay Hotel, Athlone and is now available to register for by following this link.
We also encourage you to promote the forthcoming Breakfast Briefing in Athlone via your social media channels, such as Twitter and Facebook.
As before with the InterTradeIreland Breakfast Briefings series, please find attached the schedule of upcoming Breakfast Briefings – please circulate this schedule and this notice providing an overview of the briefings with your members.
1. European Movement Ireland – Citizens’ Dialogue on the Future of Europe, featuring Minister of State for European Affairs, Helen McEntee TD in Navan, County Meath
The latest Citizen’s Dialogue in the Future of Europe series, will be taking place in County Meath, organized by the Department of Foreign Affairs and Trade and European Movement Ireland, Ireland’s oldest European-affairs-focused organisation. The event will take place on Thursday, 19 April 2018 from 6.00pm at the Meath County Council office, Buvinda House, Dublin Road, Navan, County Meath.
In attendance will be Minister of State for European Affairs, Helen McEntee TD.
The dialogue is free to attend but registration is required – click here to register.
1. India Chem 2018
The Department of Chemical and Petrochemicals of the Government of Indi is organizing the 10th edition of India Chem, in association with FICCI from the 4th to the 6th of October 2018 at Bombay Exhibition Centre, NSE Complex, Goregaon, Mumbai, India.
India Chem is the largest chemicals & petrochemicals industry event in India. The event will highlight investment possibilities in India’s chemical industry and promote the “Make in India” initiative
Over 20,000 business visitors from India and internationally are expected and over 300 Indian and international exhibitors are expected.
India Chem 2018 will showcase the latest products, machinery, equipment and developments in the chemical industry for generating business.
Please find attached a promotional information supplement on India Chem 2018 attached as a PDF document for circulation amongst your stakeholders and potentially interested parties.
For further information on India Chem 2018, please visit the event’s official website: http://www.indiachem.in
1. LGiU Briefing Series on Chambers Ireland Excellence in Local Government Awards Winners
The Local Government Information Unit (LGiU) has begun publishing a series of briefings looking at the winners of the Chambers Ireland Excellence in Local Governance Awards from 2017. The LGiU will showcase each of the best in practice projects that won at our Awards in 2017 over the coming weeks.
Please find attached the LGiU briefing on the ELG Winner of the Outstanding Customer Service category, Limerick City & County Council’s ‘Limerick.ie’ entry.
1. EU’s ‘Consumer Law Ready’ website launched to support SMEs & Businesses
Last week the European Union launched their new ‘Consumer Law Ready’ (CLR) website, as part of the Consumer Law Ready project that EUROCHAMBRES is involved in.
The CLR website is a key online guide for businesses to access resources to help comply with EU and national consumer law. The website features guides, videos, quizzes and e-tests to help businesses familiarize themselves with various EU consumer legislation. The website and the online training materials are tailored for each county and are available in all EU languages.
The website can be found here: http://www.consumerlawready.eu/
Please also find attached a Consumer Law Ready “Launch Pack”, which contains website banners, postcards, examples of social media posts etc for you to make use of to promote the new CLR website.
The CLR website and the Launch Pack will likely be of key relevance, so we encourage you to share this among interested stakeholders.
1. Public Consultation by the EU Startup Monitor for Startups Across Europe
The European Commission are currently gathering data from businesses across Europe to infirm startup and scale-up policy. To facilitate this, they have developed an anonymous online survey which takes 10 minutes to complete. The survey designed for Irish businesses and start-ups can be found here: http://startupmonitor.eu/limesurvey/index.php/628959?token=survey86&newtest=Y&lang=en
1. Peninsula: Pay Premiums for Sunday Staff
Peninsula has developed a new informative supplement outlining the key points to consider on complying with paying premiums for staff working on Sundays.
The supplement provides an overview of Section 14 of the Organisation of Working Time Act, which stipulates what compensation employees who work on a Sunday are entitled to.
The supplement also provides guidance on the best practice for providing for a Sunday premium as well as details on the Code of Practice on Sunday working for employers which must be adhered to.
Please find the supplement attached.
We are delighted to announce that Dublin Gazette have joined as corporate members. We have negotiated a 65% discount for our members to advertise. Circulation of 65,000 copies. Contact jmaile@dublingazette.com or call 01/601 0240
14/5/2018
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Chambers Ireland Weekly Digest 8th May
8/5/2018
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1. ELG Awards 2018 now open for Applications
The Excellence in Local Government Awards 2018 (ELG Awards 2018) are now open for applications!
The ELG Awards 2018 showcase best practice in local government and recognise the skills, hard work, innovation & enthusiasm within local government that can often go unrecognised.
Spread the word through your newsletters, website and social media and encourage your local county and city councils to submit their best practices for the awards.
Our website is now live with lots of helpful information for applicants including:
• ELG Awards 2018 Category Descriptions
• Terms and Conditions for entry to the ELG Awards 2018
Please note the deadline for applications for the ELG Awards 2018 is 12PM on Thursday, the 17th of May 2018.
Click HERE for further information.
2. European Parliament of Enterprises 2018
The European Parliament of Enterprises (EPE), hosted by Eurochambres every two years, is scheduled to take place in the European Parliament in Brussels on Wednesday, the 10th of October 2018.
More information on the event will be circulated in the coming months.
If you have any questions about the event, please contact emma.kerins@chambers.ie.
3. LGiU Briefing Series on Chambers Ireland Excellence in Local Government Awards Winners – Commemoration Education Programme by Cavan County Museum representing Cavan County Council
The Local Government Information Unit (LGiU) is publishing a series of briefings looking at the winners of the Chambers Ireland Excellence in Local Governance (ELG) Awards from 2017. The LGiU will showcase each of the best in practice projects that won at our Awards in 2017 over the coming weeks.
Please find attached the ninth instalment in the series of LGiU briefings on Chambers Ireland ELG Awards 2017 Winners, this week featuring the winner of the Commemorations and Centenaries category, Cavan County Museum’s Commemoration Education programme representing Cavan County Council.
4. Department of Communications, Climate Change & Environment – Applications now open for €3 million Lighting Upgrade Grant Scheme
The Minister for Communications, Climate Change and Environment Denis Naughten is urging small businesses across the country to apply for funding under his Department’s Smart Lighting Grant Scheme.
The Sustainable Energy Authority of Ireland (SEAI) is administering the Scheme and applications are open until May 31st 2018.
The grant is open to small businesses across all sectors including retail, hospitality, tourism, private education, health facilities and manufacturing. Applications can be submitted by individual businesses or by co-ordinators who group applications and are in a position to apply and deliver lighting upgrades for a number of businesses.
The total funding allocation secured in 2018 by Minister Naughten is €3 million, which is a significant increase on the 2017 budget of €550,000.
Small and medium-sized enterprises with less than 250 employees across all sectors are eligible to apply. Annual turnover must not exceed €50 million.
For further information on the grant and details on how to apply visit www.seai.ie/grants.
The closing date for Smart Lighting Grant applications is Thursday, 31 May 2018.
5. Preparing for the roll-out of GDPR on 25th of May
On the 25th May 2018, the EU will introduce a new legislation called General Data Protection Regulation (GDPR) that will replace the current structure on the handling of data. It will apply to all businesses who supply goods and/or services to EU citizens and therefore handle personal data.
In addition, the GDPR contains the following changes:
• Enhanced documentation to be kept by data controllers.
• Enhanced privacy notices.
• More detailed rules regarding ‘consent’.
• Mandatory data breach notification requirements.
• Enhanced data subject rights.
• New obligations on data processors.
• Expanded territorial scope.
• Appointment of Data Protection Officers
Many of the implications of the new GDPR will affect companies on a commercial level. However, it also has an impact on many areas from a HR/employment perspective and fines for non-compliance can go up to a maximum of €20 million or 4% of global annual turnover (whichever is greater).
If you would like more information on GDPR please email james.kiernan@chambers.ie.
6. Lobbying Returns covering the period from 1 January – 30 April 2018 are due on 21 May 2018
Please be aware that the Standards in Public Office Commission (SIPO) are fully implementing the penalty provisions in the Lobbying Act. The provisions contained in Part 4 of the Act give the Standards Commission the authority to investigate and prosecute contraventions of the Act and to levy fixed payment notices for late filing of lobbying returns. Please see the attached enforcement document for details of further contraventions.
If your Chamber is registered on the system and does not file a return for each period ahead of the relevant deadline you will be automatically issued with a Fixed Penalty Notice (FPN) of €200 by the SIPO enforcement team and your organisation may be subject to an investigation potentially resulting in prosecution and a fine of up to €2,500.
SIPO are now pro-actively monitoring media outlets to identify organisations which are lobbying but have not registered or have not completed a return in relation to a subject matter reported in media. They are also looking increasingly at the content of Lobbying returns to ensure they are of a “meaningful” nature, contravention of which could lead to investigations and prosecution.
We strongly recommend that you put appropriate systems and reminders in place for the future to prevent exposure to financial and reputational risk by contravening this legislation. Chambers Ireland is supporting Chambers in addressing their obligations under the legislation but is not in any way responsible for your compliance, nor can we continue to monitor individual Chambers’ compliance in this matter. Returns for this period follow the same process as previous and can be made through the online system at http://www.lobbying.ie
Please find attached PDF providing an overview of the Lobbying Act enforcement provisions.
If you have any queries, please contact leona.murphy@chambers.ie
7. *FINAL REMINDER* Irish Australian Chamber of Commerce – IACC Business Delegation to Australia
In June 2018, Chamber members and other Irish businesses will be offered the chance to join an Irish Australian Chamber of Commerce (IACC) Business Delegation to Australia.
This opportunity will coincide with Ireland’s Test Series against Australia, to which the IACC is pleased to offer not only a preview Corporate lunch a day before each game in Brisbane, Melbourne and Sydney but also specially priced Corporate Hospitality options at the games themselves, in partnership with Rugby Australia.
The delegation opportunity will take place from Wednesday the 6th to Friday the 22nd of June 2018 and will involve a full program of activities for participants.
Please find attached promotional flyers for the delegation opportunity with all the necessary information, in JPG and PDF formats.
For more information on joining the delegation, please contact the Irish Australian Chamber through their email address: office@australianchamber.ie.
8. World Employment Confederation Conference 2018
The World Employment Confederation Conference 2018 hosted by the National Recruitment Federation and the World Employment Confederation, is on the 7th & 8th June 2018 at the Clayton Hotel Burlington Road, Dublin.
View the full list of featured speakers and the full WEC programme.
Checkout the WEC 2018 website: http://worldemploymentconference2018.com/
There are various preferential packages* available to Chamber Members.
For more information please see the attachment document on the conference.
9. Connecting European Chambers – 28-29 June 2018, Brussels
The 4th edition of Connecting European Chambers will take place in Brussels on 28-29 June. During this event, attendees will have the opportunity to learn about different funding opportunities, network with other local, regional and national Chambers and discover best practices from colleagues across Europe. EUROCHAMBRES will present the new ‘Chambers+’ initiative aiming at facilitating the Chambers’ participation in European projects.
Connecting European Chambers is open to local, regional and national Chambers staff dealing with European projects. The working language will be English.
A draft programme and registration form will be made available by 15 May.
Please find attached a flyer with more information on the event to circulate amongst your members and stakeholders.
10. Launch of Autism Awareness Programme for Businesses across Ireland
Autism Assistance Dogs Ireland have launched an Autism Awareness Programme specifically for Corporates, SME’s and local businesses. The awareness programme has been developed since October 2017 and comes as a response to many businesses contacting the charity on how they can best support families with a child with autism. Furthermore, families contact the charity on a weekly basis to ‘check’ what their rights are when going out with their child and assistance dog as they are often refused access to shops and restaurants.
The Autism Awareness Programme because of a much deeper need to foster a change in thinking around Autism and to support businesses to support their customers and to make life better for families with autism across Ireland.
The programme will be facilitated over a morning, afternoon or evening, at a time that is convenient to business teams. We understand that businesses are not in a position to send their entire workforce on a week-long training programme and so we have developed the programme to give high impact. The programme will ensure that staff leave with a new, correct understanding of autism, what it is like to have the condition as well as an understanding of the experience of families in Ireland and how they can support a family with autism who comes in contact with their business, access for assistance dogs and guest speakers, i.e. parents of children who we support.
Interested businesses can contact Autism Assistance Dogs Ireland directly at:
Cherie Tyner
Communications Manager
Autism Assistance Dogs Ireland
(085) 8783280
Cherie@aadi.ie
Chambers Ireland Weekly Digest 11th June 2018
11/6/2018
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1. GENERAL DATA PROTECTION REGULATION (GDPR) – Training your Employees
Every day, your employees handle personal data and are the cause of 80% of data breaches.
Chambers Ireland have now partnered with Olive Media (GDPRcourse.com) to bring to you an easy and cost-effective solution to your compliance challenge.
The course outlines the steps needed in order to ensure your business is in compliance with the regulations.
Course cost is €35 per person
To begin your GDPR compliance solution please just simply clink on this link which will take you to a registration and payment page.
You will then be sent a link to begin your training.
You can also offer this service to your members and Chambers will receive an 8% commission on every member’s employee that uses the training. Chambers will have their own system to track the usage by members, illustrated in the link above. Please let me know that you will be making this service available to members and we can talk you through the service.
If you have any questions, please don’t hesitate to contact james.kiernan@chambers.ie
1. Department of Business, Enterprise & Innovation – Brexit Preparedness Notices
Efforts are currently underway to reach an agreement to ensure the withdrawal of the UK from the EU occurs with minimum disruption and to put in place a framework for a future relationship which will enable the closest possible EU-UK relationship post Brexit.
However, the UK’s notification of its intention to withdraw from the EU has created significant uncertainties. The European Commission has therefore sought to clarify what the situation will be for a number of business sectors in the event that no agreement is reached to mitigate the impacts of the UK’s withdrawal.
Notices have been issued in respect of industrial products, company law, trademarks, auditing and import and export licenses as well as a range of other areas. A list of the notices published to date are available to view on the Commission’s website at the following link: European Commission Brexit Preparedness
The Department of Business, Enterprise & Innovation (DBEI) is encouraging firms to review these notices and consider relevant actions that may be required to mitigate any potential negative impacts that may arise for them in terms of Brexit.
If you have any queries regarding these Brexit Preparedness Notices or the industrial sector which your business operates in, with regards to preparing for Brexit, please contact our EU & International Affairs Manager Emma Kerins, via her email address: Emma.Kerins@chambers.ie
1. Message from the Lithuanian Ambassador to Ireland
Following a meeting between Chambers Ireland Chief Executive Ian Talbot and the Ambassador of Lithuania to Ireland, Egidijus Meilunas, the Ambassador has provided us with a message to share with the network highlighting the opportunities of Lithuania’s different industries as well as the potential of Lithuania’s economy.
Please find below a series of links providing a sector by sector overview of Lithuania’s industries as well as an economic outlook for the country:
Lasers industry:http://www.ltoptics.org/uploads/documents/Laser%20Technologies%20in%20Lithuania.%202017.pdf
Life sciences biotechnology:https://www.flandersinvestmentandtrade.com/export/sites/trade/files/market_studies/Life%20science%20and%20biotech%20industry_Lituania_2016.pdf
Manufacturing:https://investlithuania.com/key-sectors/manufacturing/
Global business services: https://investlithuania.com/key-sectors/gbs/
Construction:https://www.construction21.org/articles/h/insight-into-construction-in-lithuania-by-the-european-construction-sector-observatory.html; https://www.enterpriselithuania.com/uploads/media/5731dc9896cb4/Construction.pdf
Economic outlook 2017-2020:
https://finmin.lrv.lt/uploads/finmin/documents/files/ERS%202017-03-20_paskelbtas_EN.pdf
1. Taking Care of Business 2018 – 25 September, Radisson Blu Hotel, Limerick
An initiative of the Government of Ireland, and run by Department of Business, Enterprise and Innovation in conjunction with the Health and Safety Authority and the Food Safety Authority of Ireland, Taking Care of Business will bring together more than 25 State bodies, agencies and units for a half-day event aimed at benefitting people considering starting a business as well as SME owners and managers. In the context of Brexit, it is also an opportunity for businesses to seek advice from a range of experts on how to diversify and expand into new markets.
The State offices and agencies represented will provide information across a wide range of areas, including:
• Tax, employment, and Health & Safety obligations;
• Legal requirements for setting up and running a business;
• Requirements in areas such as food and environmental safety;
To register for the event and for more details including the running order of presentations and the full list of State Bodies attending, please visit www.takingcareofbusiness.ie
Please find attached a document providing further information on the event.
1. European Parliament of Enterprises 2018
The European Parliament of Enterprises (EPE), hosted by Eurochambres every two years, is scheduled to take place in the European Parliament in Brussels on Wednesday, the 10th of October 2018.
More information on the event will be circulated in the coming months.
If you have any questions about the event, please contact emma.kerins@chambers.ie
DLR Chamber County Business Awards 2018
4/10/2018
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This year’s DLR chamber County business Awards was held in Fitzpatrick Castle Hotel, Killiney on the 27th September.
Over 270 people joined us for an amazing night, celebrating the many achievements of businesses operating within the county.
Aileen Egligton – President DLR Chamber, Pat Neil – Immediate Past President
Alan Shortt – MC DLR County Business Awards
Liz Ferris, Aileen Egligton – President DLR Chamber, Eithne Fitzpatrick
Margaret & Tim Coles
Play
Pause
Photography by Paul Sherwood
Web: www.sherwood.ie
The Awards Video 2018!!
Video was Filmed & Produced by Vivify Multimedia
Web: www.vivifymultimedia.com
Congratulations once again to all of our winners, and a big thank you to everyone who attended this year’s awards. We are already looking for forward to next years event on the 3rd October 2019. Be sure to keep an eye on our website on social media for more information on how to enter next year’s awards.
Sponsors, Award Nominees & Winners
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LEAN DLR
3/3/2020
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LEAN DLR – Compilation 2020 from Proposition Films on Vimeo.
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International Women’s Day – ‘Link for Change’
3/3/2020
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Dun Laoghaire Rathdown Chamber are celebrating International Women’s Day this Friday 6th March 2020. ‘Link for Change’ is the theme for this year’s event. The venue is at the Royal Marine Hotel in Dun Laoghaire from 12pm – 3pm and tickets are €50 per person.
There will be a diverse range of speakers including Paula King, Colm O’Brien, Gaia Ferreira and Mary Mc Caughey. Paula King is a psychologist and leadership coach, Colm O’Brien is one of Ireland’s leading business people with his current successful business – Carambola. Gaia Ferreira is a motivational speaker and coach and Mary McCaughey is Head of Communication at the European Foundation for the Improvement of Living and Working Conditions.
These speakers will inspire and guide you on your own road to success with their own insights and start up stories.
The Dun Laoghaire Rathdown Chamber are 70 years in the community. This event is one of many available to the public. Gabby Mallon CEO of Dun Laoghaire Rathdown Chamber believes “we should all be ambassadors for each other and work towards advancing in business together.”
For more information on this event or other inquiries about Dun Laoghaire Rathdown Chamber contact gabby@dlrchamber.ie or telephone 01 2845066.
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“What’s in it for me?”- What your prospect is thinking!
21/2/2020
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selling_solutions_presentation_dlr_chamber.pptx
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whats_in_it_for_me._digital_selling_from_selling_solutions..pdf
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How can Digital Marketing get me more sales?
The DLR County Chamber B2B networking meeting this morning heard a few words from Robert Moloney, Selling Solutions on the subject of “Selling in a Digital World”.
Digital Selling Takeaways! The obvious takeaway for nothing was, get to Google myBusiness and fill it in, completely and keep adding to it!:
https://www.google.com/intl/en_ie/business/
Fred Website Audit Tool:
The second thing that seemed of interest, and rightly so, is the free audit tool, currently residing at the top of the Selling Solutions website. This is a great starting point in looking at your digital footprint. It will highlight the areas that your website and digital presence are lacking.
Free ebook & strategy session:
13 PROVEN STRATEGIES to improve website conversionsUsing digital selling to Convert Website visitors to customers that is!!!Threefive.ie about half way down the page, you will see the place to get the book, but why, what does it cover?
• When you are looking to boost your sales by as much as 50%, what’s the trick?
o value proposition: why should they buy from you?
o Testing: what, how?
o Look and construction of your website
o Language
o Fly fishing, lures, ground bait.
o Sales are closed somewhere between the 5th and 12th contact.
o Pain and moving to buying
o provide genuine and valuable content
Google will send your customers!
o Proof: testimonials, Google reviews.
o Make it easy to buy: KISS
o Decrease or eliminate risk….. Vision, Promise, Guarantee,
Mind blowing guarantee that resonates with customers!
o How soon could they act? “1 seat left at this price”.
o KISS: get rid of distractions.
At the bottom of the book there is a Free Strategy session: https://www.threefive.ie/30-minute-strategy-session/
Here is the full text of his notes in preparation for the meeting on digital selling:
Intro:Slide One of Powerpoint
• Robert Moloney, 2 years a member of DLR COUNTY Chamber and Capital Credit Union
• working as “Selling Solutions” for 17 years,
• an engineer by training and “accidental” salesman for 30 years earning him the title of “Old Man of Marketing”
• yet in recent times becoming more the Doctor of Digital.
Born, bred and living within a mile of the Capital Credit Union, he knows a bit about a lot of things:
• a “Deep generalist”, I think they call it.
• prominent in Kilmacud Crokes as player, coach, match commentator and accredited with helping to relaunch the All Ireland Football 7s a few years back and continuing to work with sponsors.
• social media shows you are always out about socially, networking or working on events as diverse as operas and funerals!
Contents
• Intro: 1
• Ten minutes: 3
• Today: 4
• Situation: Where are you now?. 4
• Vision: Where are you trying to get to?. 4
• Obstacles or Stepping stones?. 4
• NOW: 4
• How do you sell?. 4
• Offline, Analogue selling. 5
• Online, Digital marketing. 5
• Consider: 5
• How do you do it?. 5
• Free ebook: 9
• 13 PROVEN STRATEGIES to improve conversions. 9
• Outsource?. 10
• Your next step. 10
• Numbers refer to pages in word.
Presentation: Facts Tell, STORIES SELL!
• I have heard it said that an expert is a man in a suit….
o Pulling back the veil of secrecy about how the internet can help you sell:
Removing the FUD factor
Slide Three: Death by PowerPoint
“Most Irish SMEs, are unwittingly making their websites hard to find. Unless a customer is searching for a specific business in a specific area, an SME is unlikely to be found.”
– iedr. Digital Health Report 2019
Slides:
• You all know how to use digital
o Yet 60% of you don’t even promote our services online!
o And 73% of those who do say it helps get “Offline” Sales!
o Who has enough time, but what could you be spending time on that is more important than getting business?
o You do know what your digital presence can do for you, right?
o You do realise you are leaving money on the table? This is costing you BIG TIME!
o ….. death by PowerPoint…..¬¬¬¬¬
Ten minutes:You are asking
WHAT’S IN IT FOR ME?
Every time you contact your customer or prospect, he is asking the same thing.
If you take nothing away today, remember that!
• I am not here to sell you anything, I want you to get something you can do yourself out of this, apply the principles, even minor work can make a major difference. I can’t get it all across here.
• I am looking at the typical Owner Manager who knows there is an opportunity online, but has not monetized it …. Yet!
o This could include the journey to ecommerce, or selling while you sleep.
Today:
• Where are you now?
• Where are you trying to get to?
• What is stopping you?
Situation: Where are you now?
• audit
Vision: Where are you trying to get to?
• Lead generating 24 x 7
• 4% of your customers!
o The top 20% of the top 20%
• 4% of your activities “move the needle”
• Systems of selling: People, process, Technologies
• From “Just looking” to “Take my money NOW!”
• A solid strategy to attract traffic, create leads, convert into customers and gather revenue.
Obstacles or Stepping stones?
• What is stopping you?
• Why do people not buy from you? -Zig Ziglar
o They don’t have money
o They don’t have a need
o They are not in a hurry
o They do not trust you.
• I add like and know you.
o They may not know they have a need, because they have not heard the STORY of the problems you solve!
• Objections?
o You know them, write out the 20 questions YOU KNOW they need to ask and remove the objections before they even think of them!
o Reduce expected price issues to the ridiculous! “So the difference is ten cent a day and you get all this value….”
NOW: How do you sell?
• Why do people buy from you?
• Who is your ideal customer?
o 20% of your customers give you 80% of your business
Who are they? What sectors are they in? How do they learn? Who influences them? How do they want you to get in touch with them?
What do they struggle with?
Assumptions, research, validate.
• What are your numbers?
o What does it cost you to get a client?
o What is the lifetime value of a customer?
Do you have a recurring revenue stream?
How could you make a customer into a monthly service?
o How many proposals do you need to submit to close a deal?
Do you send them or present them?
o How many people do you need to talk to, to get to a quote?
o How many people do you need to approach to get to talk to them?
o How many contacts do you get to talk to every day to progress through the sales funnel?
How many money making conversations do you target a day?
• If you are putting a euro not marketing and getting three back, why wouldn’t you put every euro you can get hold of, into marketing?
Offline, Analogue selling
• How do people find you?
• How do you generate leads?
• How do you get your message across?
• How do you develop KNOW LIKE TRUST in your prospect?
• What are you personal and business Values?
• Feature, Benefit and what this means to you
• How do you get these across?
o Word of mouth, referrals, case studies.
Online, Digital marketing
• SAME BUT DIFFERENT
o Sell the next step only!
• “We spent a fortune on a website and it does nothing for us. When we want to make changes, the rate is extortionate!”
o Lisa Cunningham LEO: “…… it then needs to do something”.
• Online the ultimate and only metric, is
o Are you getting more sales?
o How many leads do you get through your online presence
o What are your numbers?
Consider:
• Ever heard of Pain? Latent Pain?
How do you do it?
• SEO-see audit
• Facebook Ads
• Google Ads
• YouTube Ads
• Amazon
• Retargetting
o Sales Funnels
o Landing Pages
o HVCO
Triple the conversion rate
Else 3% based on a CTA
o Power Guarantee
o Splinter offers
o Value based marketing
Google Ranking:
• “In order for you to achieve first-page rankings, you have to be better than the guys on the first page. And that’s all of these;
o you have to index better,
your content has to be better,
your technical superiority has to be better,
o but more than that,
your digital footprint has to be better
“Even small local businesses can see outsized benefits with sufficient attention to their presence in search results.”
“Clients care most about conversion and revenue, than rankings or traffic!” MOZ The State of Local SEO | Industry Report 2019
Search engines are the bazaars users navigate when they’re looking for a specific product or service, how will you get their attention?
The higher your rank, the more leads you get. In fact, 75% of leads never scroll past the first page of search engine results. These leads, if successfully retained, are what turn into paying customers.
• First page? Above the fold
o Now only seeing ads, should you be there, how much would that cost, how do you do it?
o Map to the right or next
Are you there?
Ever heard of Google my business or Google places? HUGE impact today!!!
o Reviews
Get 50, get 100
Handle negative reviews, honestly.
Advertising
Remember the cost of acquiring a lead? Cost of acquiring a client? The Lifetime value of a client? What would it be worth to you to have an ideal client stand up and ask for you?
• Now you know what you can spend on advertising.
o you’re putting one dollar into your advertising, and your earnings per click are essentially $ 12. Meaning that, when you’re running Google Ads, if you can get clicks for anything less than $ 12,
Research by imFORZA reveals that 70% of search engine visitors ignore ads when browsing through search results. Ad blocker usage has risen by 30%, with millions and millions of desktop and mobile devices worldwide routinely blocking ads.
• Facebook ads work, but they are to drive suspects to your sales funnel!
o Does my copy look like news and demand attention?
o Are my Facebook ads selling the click?
o Is my tracking in place so I can determine which audiences and ads are generating sales?
o Is my focus on earnings per click (EPC) and sales volume?
o Is more money coming back to me than I’m putting into Facebook ads?
o Is my copy the perfect bait for my dream buyer?
o Are my conversions increasing? Is my cost per conversion decreasing?
• Google
o Am I getting more money back than I’m putting in?
o Do my keywords match search terms my market is using?
o Are my conversions increasing every month?
o Is my cost per conversion decreasing?
o Are my visitor’s needs aligned with what I’m offering?
o Does my copy demand attention and sell the click?
o Is my PPC strategy geared for sales?
o Is my tracking in place so I can determine which keywords are generating sales?
o Is my focus on EPC (earnings per click) and sales volumes?
• LinkedIn can specifically target suspects.
Email marketing
• Farm your existing base of customers
• Farm your previous customers
• Get suspects to stand up and ask for some High Value Content (HVCO), trading their email address for say, a free ebook.
• And then nurture their interest, bringing them from Latent Pain to the 3% club over a period of time that suits them and you!
• Doesn’t matter how good your design is, if you can’t get your email delivered and opened!
o How do you get your email opened?
Personal emails tailored to the person you are sending them to
Mailchimp for one type of email user or active campaign if they are a gmail user
Now, remember I am a salesman, down and dirty, foot in the door. I have been thrown out physically, from a place on Dame Street, I am not a snowflake. So when I tell you all the design in the world won’t get your email opened, you may well believe I have a point!:
• Email Checklist:
• Make sure you use a personal sender name.
• Send your emails on Tuesdays at 10 am.
• Make your subject lines are either two to four words or super long in length.
• Nothing in between.
• Write preheader text that burns with intrigue.
• Above all, write emails that entertain, excite, and engage your readers.
• Ask yourself when sending every email:
o ‘Will this email get into the ‘Personal attention’ group or die in the ‘Commercial/Promotion’ group?’
• Make your emails plain text instead of visual masterpieces.
o I know I know, designers will quote the likelihood of click through from a beautiful newsletter, I use them myself, but, focus on what will get attention and sell, spend your time there!
• Talk to readers as you would your best friend.
• Make your emails about your readers — not just about yourself.
• Study the herd and do the opposite.
• Make it visceral and bring your email copy to life with specifics.
• Don’t ask them to buy, click or act. Tell them!
Free ebook:13 PROVEN STRATEGIES to improve conversions
• When you are looking to boost your sales by as much as 50%, what’s the trick?
o value proposition: why should they buy from you?
o Testing: what, how?
o Look and construction of your website
o Language
o Fly fishing, lures, ground bait.
o Sales are closed somewhere between the 5th and 12th contact.
o Pain and moving to buying
o provide genuine and valuable content
Google will send your customers!
o Proof: testimonials, Google reviews.
o Make it easy to buy: KISS
o Decrease or eliminate risk….. Vision, Promise, Guarantee,
Mind blowing guarantee that resonates with customers!
o How soon could they act? “1 seat left at this price”.
o KISS: get rid of distractions.
Outsource?
• How many of you service your own car?
o Jill Lush: When to outsource? “When it ceases to be fun!”
Partner, Intern, retainer +Bonus
Must be consistent
Service charge, no PAYE or stories, just delivery.
Funding available
Your next stepWhat you can do TODAY
• TAKE ACTION
• Audit: SELLING SOLUTIONS.IE
• top of the webpage
• Run it and see where the room for improvement is.
• Free ebook & strategy session: 13 PROVEN STRATEGIES to improve conversions Threefive.ie about half way down the page
• At the bottom of the book there is a Free Strategy session: https://www.threefive.ie/30-minute-strategy-session/I will post the PowerPoint and word documents to DLR County Chamber News page: dlrchamber.ie
• LinkedInSellingsolutions.ieFacebook/sellingsolutions.ie ACT NOW!:
• Google my business page Fill in everything, every detail Images Properties/info. Post often
o Funding
LEO: Trading Online Voucher
happy to talk about this, we are used to the application process.
Skillnet: pay 20% of my fee
• Coffee? I am not selling you anything. Take what you want. Introduce me where you can. Buy me coffee! contact me
“What’s in it for me?”
Lead Generation 24×7
or
how digital agencies sell you what you know already!
https://www.linkedin.com/in/robertmoloney/
https://www.facebook.com/SellingSolutions.ie
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Newsletter January 2020
30/1/2020
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Chamber Newsletter November 2019
30/11/2019
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County Business Award Winners
1/11/2019
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Thank You: Celebrating 70 Years of DLR History
9/8/2019
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Dún-Laoghaire Rathdown Chamber of Commerce celebrated it’s 70th anniversary with a summer party in the beautiful Walled Garden of Marlay Park with food provided on the night by Cathy Soreghan from Food on the Move.
DLR Chamber President Aileen Eglington welcomed guests including Minister for Culture, Heritage and the Gaeltacht Josepha Madigan and Minister of State for Higher Education Mary Mitchell O’Connor. Also in attendance was An Cathaoirleach of Dún-Laoghaire Rathdown County Council Cllr Shay Brennan, Cllr Tom Murphy, Cllr Cormac Devlin, Cllr Denis O’Callaghan, Cllr Deirdre Ní Fhoilnn, Cllr Anna Grainger, Cllr Lettie McCarthy, Cllr Kazi Ahmed and Cllr Michael Fleming.
From the literature world was well-known Irish journalist Muriel Bolger.
Minister for Culture, Heritage and the Gaeltacht Josepha Madigan was delighted to launch the DLR Chamber 70 Years of History book, this project was funded by Dún-Laoghaire Rathdown County Council. With special thanks going to Gabby Mallon CEO and the editorial committee, Dan Mulcahy, Liam Madden, Brendan Henderson and Jonathan Douglas.
Liz Ferris & Eilis Hession
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Member Directory, Composite Doors and Windows.
17/7/2019
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“Excellent customer service, together with high quality products at competitive prices, whilst also being a market leader and keeping abreast of all the latest industry trends – and above all, listen and learn from our customers.”
How did you buy your doors and windows? What was important to you? What did you learn from the experience? Looking back, what would you have done better? What would you say to someone buying their new windows and doors? What should you have focused on?
Would you recommend the people you bought from?
At the end of the day, this last question is what has made Dundrum based Composite Doors and windows, such a huge success. They have come at it from disparate backgrounds, completely unrelated to the trade, maybe this has made them more like the buyer. Maybe this is why they regard you and your doors and windows as their best salesman, working 24 hours a day to get them another customer.
Tony Mallon, co-owner, has a small, A5 envelope on his desk. “A recent customer, a mature lady, rang us up and said that she couldn’t find door numbers to match her door. Smokey Chrome, like a bronze. While she was still holding on the phone, I sourced them from Palladio. I was worried we would have to charge her to install them, but she had that covered, so I told her I would post them to her. We could have made twenty euro, instead she has said she will be telling more and more people that we are the best to deal with! Four-euro postage well spent I think.” Maybe this is why they get so much referred business.
“Imitation is the sincerest form of flattery that mediocrity can pay to greatness.”- Oscar Wilde
Since they started on this journey, they have noticed a number of companies springing up and trying to make the same noises, and that makes them happy. They feel they have a great offer for anyone looking for doors and windows. Their value is not just in the price, which they feel is the best value around. But is also comes down to their attention to detail.
Drop into the showroom and see it, immaculate. How is your place going to look when they are there? How will it look when they are finished? Have a read of the Google Reviews, some of which are reproduced below.
CONTACT US BY EMAIL
kelly
Got the best value around. Ronan was so helpful in showroom. Installation was fantastic. The men were very respectful of the family and so clean. Really thought it was going to be a messy job but they did a fantastic job. So pleased
Nic
Don’t let the small showroom deceive you – there is plenty to see and Ronan was exceptionally helpful. He guided us through all the options available to us and was incredibly patient despite me changing my mind at least twice! The windows and fitters turned up when expected and did a great job. Really pleased with service from start to finish.
joe
We just had Composite Doors and Windows complete a total replacement of all windows (triple glaze) and front door. Their work and attention to detail in finishing was nothing short of superb. The quality of both the product and workmanship left nothing wanting. I could not recommend them highly enough. I wish them every deserved success in their future business developments.
Gerry
Composite Doors have proved to be the best decision we could have possibly made with regard to the installation of our new front door. Ronan and his team, apart from being professional and efficient are genuinely really nice people. The skill level of the installers went far beyond our expectations and the quality of the product is exceptional. If we could we would award them 10 stars.
Tony and Ronan bring a good beside manner to their dealings. They are well established and really do want you to be happy. They realise there probably won’t be repeat business, how many front doors will you have? Maybe you would bring them with you to the next house? Maybe you will get the windows done? Word of Mouth referrals are how they get business, your referral. And that comes with great after sales service following an excellent measuring and fitting service. And if you are unhappy, they promise they didn’t try to let you down, but they will fix it! They want you to feel how well you were looked after.
Why not go and see them yourself? Walk in, have a look. You really should see the colours in natural light. Maybe you want to match a unique colour? Whether it is wheelchair accessibility or security concerns (a simple door latch isn’t enough, how about a ten-point lock?). How about seeing the doors in situ? You can see their installations on Facebook, in the shop, or just have a look around when you are outside the showroom, the neighbours seem to like them!
Open and honest, gimmick free, made in Ireland, they bring value, customer service and attention to detail that is second to none.
Phone: (01) 216 4951
Email: info@compositedoors.ie
Address: 3 St. Gall Gardens South, Windy Arbour (around the corner from the Luas stop, ample free parking), Dundrum. DUBLIN 14, D14 TP94
Website: https://compositedoors.ie see also Hausman.ie for Aluminium sliding, bifold doors, high end suitable for Architects and design work.
CALL US
Composite Doors Ireland operate from a bespoke showroom in Dundrum. We are a supply and install company of exterior high-quality uPVC, Aluminium and Composite doors and windows. We offer our customers a five-star experience from initial contact through our two high class websites to presentation of products in the showroom and a quality clean installation service throughout the Dublin area.
We are a very innovative company and visit trade shows in Ireland, the UK and Germany in order to educate ourselves on the latest industry trends. Of special interest are the most thermally efficient and highest security products on the market so as to enable us to keep ahead of the competition. We do not rely on a single supplier and therefore have a much broader portfolio in comparison to our peers.
In the recent years we have grown our turnover by 20% by introducing new high-end Aluminium product which we display in our showroom and have released our new Aluminium website www.hausmann.ie which was designed with Architectural specification in mind but is also easy for the retail customer to navigate and understand.
We are a People friendly, Age Friendly and disabled people friendly business and always strive to understand our customers’ needs and help and advise them of all options available, and not just the most expensive ones.
We offer a 5-star experience from start to finish which is clear with our 5-star reviews on Google reviews. Our number one priority is to provide an excellent customer service to all our clients and prospective clients.
Our after sales service is excellent and is regularly commented upon by letter, phone and on social media. Staff are very courteous, patient and helpful. Everyone can move around the showroom and it is wheel chair friendly. The showroom is not noisy and ample free parking is available.
Our brochures and information are easy to read and are plentiful and free. Our websites are easy to see, navigate and understand.
Why not give me a call?:
Ronan Doyle
info@compositedoors.ie
www.compositedoors.ie
www.hausmann.ie
01 216 4951
No News is Bad News
21/6/2019
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We have been looking at the website and how it serves our members. We are currently implementing some ideas!
We will shortly be launching some new features and focus on our website. We will be featuring new members and what they bring to the Chamber. We will also be showcasing existing members and how they can help you get more business. Every Owner/Manager business is unique because of the unique Owner/Manager! Our Corporate members also bring a new dimension to the Chamber and we will talk a bit about them. These feature articles will the become a part of the members directory.
The DLR Chamber County Business Awards are open for nominations. If you can’t make the deadline of June 28, then contact us!
Brexit Withdrawal Agreement Text – Synopsis
15 November 2018
Following yesterday’s approval of the Brexit Withdrawal Agreement by the UK Cabinet as well as it’s subsequent publication, the European Commission’s Article 50 Taskforce, the negotiating team responsible for conducting the Brexit negotiations with the UK, has published a synopsis of the 600-page long Withdrawal Agreement text, summarising the key details of the text.
You can access the synopsis by clicking here.
You can find Chambers Ireland press release on the announcement of yesterday’s approval of the text by clicking here.
You can find the complete version of the Withdrawal Agreement text by clicking here.
If you have any further queries,
Please don’t hesitate to get in touch.
Kind regards
Gabriel
Gabriel Doran
Communications & Public Affairs Executive
Chambers Ireland
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Brexit Supports: Planning and Preparing for Brexit
2/11/2018
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Dear Member,
As 29 March 2019 approaches, the British Irish Chamber of Commerce recommends that all its members get Brexit ready.
To assist in this, the Chamber has compiled a list of supports and advice available to help businesses plan and prepare for every possible Brexit outcome.
The full list of supports is available on the Chamber’s website at the following link here.
Should you have any queries please do not hesitate to contact me.
Kind regards,
Neil
Neil Dee
Executive Assistant, Policy
British Irish Chamber of Commerce
13 Merrion Square North, Dublin D02 HW89
T: +353 1 634 3053
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The Back to Work Enterprise Allowance (BTWEA)
1/11/2018
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The Back to Work Enterprise Allowance (BTWEA) scheme encourages people getting certain social welfare payments to become self-employed. If you take part in the BTWEA scheme you can keep a percentage of your social welfare payment for up to 2 years. BTWEA is a payment made by the Department of Employment Affairs and Social Protection (DEASP) to people aged under 66.
There is also a separate Back to Work Scheme called the Short-Term Enterprise Allowance, which supports people on Jobseeker’s Benefit to start their own business
For more information – http://www.welfare.ie/en/Pages/Enterprise-Allowance-Self-Employed.aspx